Tino Nyman

Valta Studio

VISUAL IDENTITY (2017)

PROJECT IS DONE IN DESIGN AND BRAND AGENCY WERKLIG.


Valta is a print design studio founded by surface designer Tanja Valta in Helsinki, Finland. Valta approaches design from a Scandinavian perspective, with a style that ranges from clean minimalism to rough ink-works and colourful florals.
  We created a visual identity to suit Valta’s Scandinavian practise: a clean, simple and timeless logotype combined with a black and white aesthetic to give room for the bold and playful patterns which are often rich in colour.To display the diversity of Valta’s print designs, we art directed new brand photos to show how the patterns come to life in both clothing and interiors.
  A big part of the brand identity is Valta’s website. We developed a site that features the breadth of Valta’s work – from florals to geometric lines. Brand imagery together with the original hand-drawn patterns create one strong and clear ensemble, on which the whole website is based.
  In other brand materials, like look-books and business cards, we were challenged with how to show the diversity and multitude of prints while not showcasing one design above another. We came up with the visual solution of keeping the materials all white with a pattern either embossed or varnished on the surface, adding a tactile dimension to the patterns.


Collaborators of the project:

Tiina Eronen Photography / Richard GrosJean Coding of the Web /
Project is done with Marina Veziko (Werklig) Amanda Rajatora Producer

CASE STUDY CREDITS:

JENNI PASANEN ANIMATIONS / Aleksi Tikkala Photography

© Werklig oy

All inquiries about this project to: info@werklig.com 


↻ WEB:


Module Solutions
visual identity, 2019
KOE15 Fashion Show
visual identity, 2015
This is Temporary
visual identity, 2016
New Play Finland
visual identity, 2018

TWELVE ESSENTIALS (visual identity, 2017)


Close

Hello. My name is Tino Nyman b. 1990 – Libra. I’m a Helsinki based graphic designer currently working as a CEO and a creative in one man’s studio by me.
  My practices move between the commercial and artistic world – with a great passion for working within the cultural field. As a designer, I’m specialised in print publications, and creative direction in the fields of branding, visual identities, exhibition design, editorial and imagery concepts. Versatile usage of typography and contemporary photography are strongly visible in my work. Besides that I have a adaptive approach to branding, with a up-to-date thinking about brand’s tone of voice and it’s core values.
  Even though my one man’s studio might seem small with the staff of only one person, I have been an active social butterfly: my wide and diverse network enables me to provide a comprehensive and varied service across different medias.
  I’m always eager to do interesting projects and collaborations with the nice people and talents.
  Get in touch via email: info@tinonyman.com



SERVICES:
Art Direction / Brand Identity /
Concept Design / Creative Direction /
Editorial Design / Graphic Design /
Imagery Concepts / Packaging Design /
Publications / Set Design /
Styling / Typography /
Visual Identity / Web Design



WORK EXPERIENCE:
  ↳ (2019 – present)
Tino Nyman – C’est moi!
  ↳ (2016 – 2019)
Creative at WERKLIG (FI)
  ↳ (2015 – 2016)
Graphic designer at BOND (FI)
* five month internship in 2015


EDUCATION:
  ↳ (2011 – 2016)
LAHTI INSTITUTE OF DESIGN (FI)
Barchelor of Arts – Graphic Design


FEATURED & INTERVIEWS:
  ↳ VISUAL JOURNAL
Valta, Module & Senja (Werklig)
  ↳ MINDSPARKLE MAG
Module (Werklig)
  ↳ SLANTED MAGAZINE
Slanted #29 Helsinki Issue
  ↳ BRUTALIST WEB SITE
Twelve Essentials featured
and interviewed with Matilda Diletta
  ↳ BACK CATALOQUE
This is Temporary & Rivo
  ↳ TRENDLIST
This is Temporary, Rivo,
KOE15 Fashion show, Pråud Skandi,
Kemet newspaper & Totally Drunk
  ↳ GRAFIA MAGAZINE
“Tino Nyman” personal interview


AWARDS & RECOGNITIES:
  ↳ (2019)
SILVER IN IMAGE CATEGORY
Grafia Vuoden Huiput, The Best of Finnish Advertising and Design 2018
  ↳ (2019)
SILVER IN VISUAL IDENTITY CATEGORY (Werklig)
Grafia Vuoden Huiput, The Best of Finnish Advertising and Design 2018
  ↳ (2019)
NOMINEE IN PUBLICATION DESIGN CATEGORY
Grafia Vuoden Huiput, The Best of Finnish Advertising and Design 2018
  ↳ (2019)
MEMBER OF THE JURY – GRAPHIG DESIGNER OF THE YEAR 2020
Grafia, Association of Visual Communication Designers in Finland
  ↳ (2018)
SILVER IN PUBLICATION DESIGN CATEGORY
Grafia Vuoden Huiput, The Best of Finnish Advertising and Design 2017
  ↳ (2018)
NOMINEE IN YOUNG CREATIVES CATEGORY
Grafia Vuoden Huiput, The Best of Finnish Advertising and Design 2017
  ↳ (2017)
MEMBER OF THE JURY IN PUBLICATION DESIGN SERIES
Grafia Vuoden Huiput, The Best of Finnish Advertising and Design 2016
  ↳ (2017)
NOMINEE IN YOUNG CREATIVES CATEGORY
Grafia Vuoden Huiput, The Best of Finnish Advertising and Design 2016
  ↳ (2016)
REPRESENTATIVE OF FINLAND YOUNG CREATIVES
ADC*E – Art Directors Club of Europe 2016
  ↳ (2016)
GOLD IN PUBLICATION DESIGN CATEGORY
Grafia Vuoden Huiput, The Best of Finnish Advertising and Design 2015
  ↳ (2016)
NOMINEE IN YOUNG CREATIVES CATEGORY
Grafia Vuoden Huiput, The Best of Finnish Advertising and Design 2015